Sattva Sukun Lifecare Limited, formerly known as Mayukh Dealtrade Limited, has announced a pivotal development in its growth journey with the commissioning of a new manufacturing facility in Firozabad, Uttar Pradesh. This move marks the company’s strategic entry into the premium glass-based home and corporate décor market. The plant is aimed at blending India’s traditional craftsmanship with global luxury design sensibilities. Positioned in the heart of India’s glass hub, this expansion aligns perfectly with the company’s long-term vision of capturing a larger share in both domestic and international lifestyle product markets. Firozabad, often called India’s “Glass City,” provides an unmatched supply of skilled labor, artisanal heritage, and efficient production ecosystems that make it an ideal location for such an initiative.

Product Portfolio Rooted in Tradition and Innovation

The new plant will focus on creating a range of premium glass décor products tailored to meet the tastes of both Indian and overseas consumers. Key offerings will include table lamps, decorative hanging lamps, flower pots, aroma burners, small to mid-sized chandeliers, and raw materials for tea light candle holders. The mix of traditional forms with contemporary design is expected to appeal to a luxury-conscious audience, especially in heritage-focused markets like the European Union and the United States. This product diversification aims to establish Sattva Sukun as a go-to name in artisanal glass décor while strengthening its brand equity across premium segments.

Economic, Cultural, and Operational Benefits

The Firozabad facility brings with it a host of strategic benefits, not just for the company but also for the local ecosystem. From a business standpoint, the unit is poised to enhance revenue through market expansion and product innovation. Operationally, the plant benefits from low-cost infrastructure, skilled local artisans, and logistical proximity to key suppliers. Culturally, Sattva Sukun aims to contribute to the preservation and promotion of Firozabad’s GI-certified glass craftsmanship. The unit is expected to create significant employment opportunities and promote local skill development while boosting the traceability of artisan-made products—a key demand in global export markets that prioritize ethical sourcing.

Leadership with GI Expertise to Steer Growth

In a noteworthy move, Sattva Sukun Lifecare has appointed Mr. Roop Singh as the Production Manager of the Firozabad plant. Starting from May 26, 2025, Mr. Singh brings with him decades of experience and is backed by a Geographical Indication (GI) certificate issued by the Government of India. His appointment signifies the company’s commitment to maintaining authenticity in production while enhancing market competitiveness. GI certification not only legitimizes the origin of products but also enables brands to command premium pricing, offers legal protection from counterfeiters, and ensures cultural preservation of traditional crafts. With Singh’s leadership, the company expects to elevate the plant’s output to globally recognized artisan standards.

Outlook: Merging Heritage with Global Aspirations

With operations commencing at the new facility on May 26, 2026, at Lalau Road in J.S. Colony, Firozabad, Sattva Sukun Lifecare is well-positioned to capture a slice of the growing global market for artisan-inspired décor. The strategic focus on blending heritage with premium branding and GI-certified craftsmanship sets the company apart in a crowded marketplace. This new venture not only supports the brand’s upward trajectory but also reinforces India’s cultural imprint on global lifestyle trends. As the company scales production and enters new markets, stakeholders can look forward to timely updates, strong financial performance, and greater social impact through local community engagement and artisan empowerment.

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Source : hdfcsky.com